SE-design is a network of danish furniture designers and producers, founded in 1981.
The purpose of the association is to create new experimenting type of high quality furnitures in terms of usability, craftsmanship and art. The network is a lab for innovation and future furniture types and concepts. Among key members are Fritz Hansen, HAY, Frederica Furniture, TAKT, Skagerak just to mention a few.
Each year a new exhibition is held where producers and designers present their new concepts. The website features all exhibitions and furnitures since the beginning in 1981.
The objective was to create a neutral and timeless design, which can last over time and give room for individual expression for each exhibition design, from year to year. The design is subtle yet containing playful details in order to give the exhibited objects and exploration full attention. The keywords are Scandinavian minimalism and attention to detail.